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This news article was originally written in Spanish. It has been automatically translated for your convenience. Reasonable efforts have been made to provide an accurate translation, however, no automated translation is perfect nor is it intended to replace a human translator. The original article in Spanish can be viewed at Poesía industrial

Industrial poetry

Ibon Linacisoro, Director15/09/2005
In a European country, whose name is not ugly, he caught a new habit, which has already reached the Summit. It was common to criticize, but more was crying and seen the results, not seemed exaggerated, because it finished the year with a stingy client that when it sells is a heaven and when you purchase is a lelo.

Rare is the occasion that plastics universal launches on the angular path of industrial poetry, but to the evidence of certain behaviors, could not but leave flow our easy verb in the service of a cause of difficult to approach. Lelo is without doubt an excessive allusion in a contained world, but how but brand make strong his selling point based on the quality, service, to then become, when they are on the other side of the bar, in foolish buyers that take precedence above all price regardless of other arguments. Lecturing is not the function of this medium, but it does not seem logical, in a world that is not, defend a concept to then act to reverse. And without having it desired, again, it has gone a couplet.

Let us avoid the rhyme, but we should not abandon the argument. When one buys something, you will always have before it a variety of qualities. You can opt for first or fourth ham, the car class "top" or the functional utility and thus in all. But get a "top" class at a price of utility should be as pleasant as certainly unlikely.

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