Mimaki Announces more details on his presence in the fair Fespa Digital 2014
24 April 2014
Under the lemma of ‘Together We Create',
“Are very ilusionados with the plans that have for Fespa Digital 2014”, says Mike Horsten, director of Marketing for the region EMEA of Mimaki Europe. “This edition of the fair coincides neither more neither less than with the tenth anniversary of the foundation of Mimaki Europe, so we want to celebrate it to the big.”
One of the novelties of Fespa Digital 2014 are the ‘hubs' of learning, that combine presentations, debates, demonstrations and opportunities to do contacts. “We are very happy to present the Digital Hub together with Fespa Digital 2014”, continues Horsten. “This part of the fair will be very fun. There will be commercial and technicians always manually to show the possibilities of the equipment of Mimaki. We will do demonstrations during all day.”
The Digital Hub includes presentations of studies of market, councils to penetrate in new segments and debates on several subjects: business knowledges (sales and marketing, selection, financialss), applications in interiors and shops, efficiency in all the spectrum, from technicians of impressesion until logistics, and technical appearances (design, profiles of colour, finishing).
“The visitors also will be able to see demonstrations of the main technologies of digital impressesion and speak with the lecturers and other assistants in the zone VIP. The Digital Hub has all the necessary so that the public can share ideas and tighten bonds with customers, potential customers and other affine professionals.”
Mimaki Europe Sponsors two prizes that will concede during the fair: the award to the best application for the home Home Furnishings Award and the prize to the best young designer ‘Young Designer Award'.
“The prize to the best young designer does us a special illusion”, adds Horsten. “The winner will be able to do some practices of six months in Mimaki Europe. It is an excellent opportunity to put in practice the knowledges purchased and know our thorough products. The past year install an aquarium in the stand like inspiration for the young designers, but this year want to step more. In Mimaki Europe, bet for investing in the professionals of the future: achieve that every time they are more the youngsters that go in in our sector is importantísimo”.
Mimaki Europe Will exhibit some of his main products in his stand so that the assistants see the technologies at first hand. “Succeed in the sector of the rotulación and the charts of exhibition does not consist only in buying a team, neither much less”, signals Horsten. “Therefore we devote a considerable quantity of resources to provide a complete solution. Things like the Digital Hub form part of these efforts, but the fundamental is to offer equipment of impressesion that are innovative and reliable, and that allow to the customer produce new applications and obtain sources of additional income. We think that those who visit our stand will find all the necessary to inspire with new ideas to carry home”.