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This news article was originally written in Spanish. It has been automatically translated for your convenience. Reasonable efforts have been made to provide an accurate translation, however, no automated translation is perfect nor is it intended to replace a human translator. The original article in Spanish can be viewed at Gascón International lanza su nueva línea de folletos ilustrativos multilingües
The aim of the mark is to arrive to all his public in the five continents

Gascón International launches his new line of multilingual illustrative brochures

Editorial Interempresas15/11/2011

15 November 2011

When it gave to know the launching of his new logo in the month of April, Gascón International had announced it: it did not want to leave to surprise to his public, customers and distributors, with the novelties programmed along all the year. The prognosis has fulfilled/fulfilled , but has not finished. Since also 2012 it will come full of novelties.
Everything began around the middle of the year 2010 with the reorganisation of the department of export of this Aragonese signature and the incorporation of his new director of export and marketing, Malgari Lagrasta, that through a hard organisational work and of renewal, gave to this signature the push that it was missing him to affirm like a prestigious signature of international projection and strengthen in the international markets where the company is harvesting big satisfactions.

New multilingual brochures of Gascón International
New multilingual brochures of Gascón International.
This process of renewal, for those that have followed his evolution month by month, began with the renewal of the logo corporate, the constitution of an ingente family of products with proper name, what facilitates the transactions and the identification of the product as its own of the house Gascón, the launching of the first general catalogue in four languages and now the launching of the illustrative brochures of each product to catalogue.

For this new project, that closes the novelties launched in this year 2011, Gascón has a presentation of attractive colours/colors and a very simple design that bets by the visual impact, the immediacy and the intuition.

The new brochures have a presentation of attractive colours/colors and a very simple design that bets by the visual impact, the immediacy and the intuition
As it already was announced in the catalog general, Gascón leaves to speak to the images, that give the immediacy of the technical details and of the available options for each model of machinery. Options that the final user can purchase to adapt his machinery to the floor that wants to work and to the work that wants to realise/realize. Very few are the paragraphs of text and only where are indispensable to describe the main functionalities. Gascón bets by the intuition, descartando voluntarily overload to the user of information to read, because the available time always is lower.

Related Companies or Entities

Gascón International (Herederos de Manuel Gascón, S.L.)

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