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Ferroforma-Bricoforma capta compradores internacionalesFerroforma-Bricoforma captures international buyers
December 9, 2010
The organizing team of
ferroforma-bricoforma is developing an intensive international promotional campaign for its 2011 edition in order to attract professionals with great ability to purchase, a profile considered 'strategic'.
For this reason, those responsible for the contest have traveled recently to Colombia and Brazil to there reinforce the brand and establish new contacts between visitors sectors of the pageant, mainly importers and purchase, DIY and building surfaces. Both countries are part of the list of priority markets for the campaign, which also includes other areas like Europe from the East, the Maghreb and Middle East.
Ferroforma-Bricoforma will be held in Bilbao Exhibition Centre on 23-26 March 2011.
Soon, those responsible for the area of visitors will travel to Mexico, Argentina, Poland and Russia, within a programme which will also include direct action in Czech Republic, Slovakia, Ukraine, Morocco, Tunisia, Turkey, Algeria, Saudi Arabia, United Arab Emirates, Jordan, Aman, Oman, Qatar, and Bahrain.
At the national level, a total of 16 specific to Ferroforma agents working every day in 35 Spanish provinces most representative, visiting around 5,000 hardware stores, DIY centres and industrial supply stores. In parallel, collaboration agreements with central purchasing and sectoral associations, are closing a course of action in the later editions of the fair has given excellent results.
Ferroforma-Bricoforma be held in Bilbao Exhibition Centre on 23 to 26 March 2011
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SFI - Bilbao Exhibition Centre