HMY Yudigar, sponsor of the XVI Congress Aecoc of Bricolaje and Ironingingmongery

HMY Yudigar sponsored the pasts 13 and 14 February the XVI Congress Aecoc of Ironingingmongery and Bricolaje, a meeting point that under the lemma ‘Building the sector around the consumer' gathered near of 200 professionals of the sector ferretero. In this edition, in addition to analysing how dinamizar a market that in the last year has fallen around 6%, tried look for innovative solutions that improve the experience of purchase of the final consumer.

Today more than ever is necessary that manufacturers and distributors work jointly to orient to the consumer and to his true needs. Conscious of this, HMY Yudigar wanted to be present in this evento that, in his 16 years of life, has consolidated like the Congress of reference for the sector of Ironingingmongery and Bricolaje of Spain.

The program offered by the organisation had the presence of leading companies that have known to see in the current situation an opportunity to develop his businesses. It is the case of HMY Yudigar that, in spite of the grave economic crisis that traspasa our borders, continues growing betting by the internationalisation and the opening of new markets in Latin America and Africa.

For the first time, the congress incorporated physical points of innovation and demonstration of product, whose aim was to inspire to the assistants and show new experiences of purchase, area in which HMY Yudigar has turned into specialist. One of his fundamental pillars is the innovation and the development, this company works day in day out to achieve the personalización and differentiation of each commercial establishment, creating new solutions that do of the purchase an excellent experience.