Comercial Cumer A qualitative leap with the exclusive distribution of Herock With the collection for the autumn and winter seasons, Comercial Cumer demonstrates that it is at its best moment. To an extensive range of products from its own brand, Solid’s, and from other prestigious firms, it adds the collection from Herock, a workwear brand from the Belgian textile group VLI Partners, specializing in garments for the leisure, outdoor, and top range promotional. Herock is characterized by its integrated clothing concept. It clothes and protects professionals from top to toe, with clothing for work, safety boots and shoes, gloves for different uses and acessories. The brand’s distinguishing factor at world level is that it has managed to offer the market high quality producst at very competitive prices. Essentials, Additionals and Experts, three lines for different functions The Herock collection, modern, attractive and balanced, is structured in three different levels, not according to quality but rather in accordance with the use the garments are intended for. At the first level, called Essentials, the clothing covers the needs of users demanding ergonomics for greater comfort, as well as suitable protection for carry out a physical task, in both the profesional and private sphere. Additionals is the nae of the range dealing with the second level. It complements the Essentials line but has its own style, conveyed through superior materials and finishes. Aimed chiefly at professionals, these garments are also suitable for the advanced private individual who demands a more technical outfit. Finally, Herock proposes Experts, its most cutting edge range. Conceived and developed for experts, it suits professionals whoare required to carry out their daily work in optimum conditions. This collection brings together the most exclusive articles and the fabric qualities that offer greatest resistence. Its products are commercialized only through authorized distributers supplying prfessional clothing to companies Essentials, Additionals and Experts make up a unique collection in its genre. Very complete, of top quality and designed for the user to feel good, both for the up-to-the-minute look and for the notable contribution to comfort and ergonomcs. The public that Herock aims at above all is that of the self-employed industrial workers — fitters, mechanics, electricians, etc. — who spend many hours outdoors in the course of their day’s work. It is important to mention that the brand provides distributors with display stads with a very attractive image, constituting a strong sales support and stimulating product rotation. Comercial Cumer’s most-sold products in autumn and winter Within its habitual catalog, the company would like to point out articles that generate greater demand in the forthcoming seasons and, in this way, reminding its customers that all its products that are mentioned below are in stockand at a very interesting price. In T-shirts and polo shirts a variety of alternatives are presented in long- sleeved models, with and without pockets. The sweatshirt section makes it possible to choose between acrylic-cotton, polyester-coton and 100% cotton qualitites. On the other hand, Comercial Cumer’s range of jerseys is characterized by its multiple options in composition, thicknesses and design. From 30% wool with 70% acrylic or 50% wool with 50% acrylic, trhough to 100% acrylic. The different models are made up in both thick and fine gauge. Regarding design, there are round-necked, half-zipper, as well as jacket openings with zipper or buttons. In its range of fleeces for men, women and children, apart from excellent quality, the unbeatable price is worthy of mention. Finally, the firm complements its winter collection with its line of thermal underwear from different manufacturers and of various technical qualities. To close this report with another new item of interest for the sector, the firm’s marketing department informs us that this year they have launched a a school uniform line. Trousers, skirts, school smocks, jerseys, sports shirts and undershirts make up a collection that has been very well accepted due to a high level of quality and some very attractive prices. In fact, this coming school year various schools will be wearing garments from Comercial Cumer. Updated products /63