New catalogues /37 Comercial Cumer A variety of products focusing on demanding consumers who expect full guarantees Comercial Cumer launches its new general catalogue, an 80-page publication that brings the full variety of product ranges grouped in product lines, all in the medium-high or high-quality levels. In this way, the company is positioned among those in the Premium segment, offering impeccable service and competitive prices. Though most of the products by this company belong in the workwear sector, there are also many choices for the publicity and promotions sector, suitable also as leisurewear. The new 2011 catalogue shows those most widely sold products along with a good number of novelties. For the first time, Comercial Cumer brings the new Central- European free2.be brand, featuring its products in this catalogue, as high-quality workwear. New, unique workwear for its quality and properties In the high-vis sector we find a T-shirt and polo, both certified to EN 471 2/2. The T-shirt is made from Dry-Fit polyester, highly resistant and weighing 180 g/sq.mt. It is available in two colours: yellow and fluorescent orange. The polo is made from breathable polyester weighing 280 gr/sq.mt. And it is also available in yellow and fluorescent orange. With a modern design, attractive, and made with excellence, the Mercury polar fleece jacket brings the highest quality, at 330 gr/sq.mt. Made from 100% anti-peeling polyester, wind-resistant and with breathability levels at 2000 mvp and water resistance at 5000 mm, it has two side pockets and one on the left side of the chest, all with zippers. The cuffs and waistline are adjustable. To make this model more resistant, elbows and shoulders are reinforced with 100% 600D polyester, with PRO-REFORCE water repellant treatment. The high-quality model item is available in black, navy blue and mink. Another welcome novelty is the high-collar sweater with half-length zipper. The rib-stitch sweater is made from 30% wool and 70% acrylic and is available in six sizes, from S to XXXL. In three colours: black, grey and navy blue. Comercial Cumer also presents new warm stockings, ideal for the winter season. Made from 30% polyamide and 70% wool, they are available in sizes 37 to 48. Today, when the supply of raw materials is irregular, it is very important to mention that all items shown on the company’s catalogue are in stock, and delivery or orders is effected within 24 to 48 hours. Consistent with its service vocation Comercial Cumer offers clients all guarantees. Joan Antoni Llambés, Commercial Director of the company, confirms it by saying, “In view of the situation of our sector and the consequent variation in prices, we have chosen a position: we guarantee prices published will be valid until the end of August. This, to offer our clients a campaign with no unpleasant surprises. We know we build loyalty among distributors when they can feel satisfied with results of their purchases, so we can never stop working to offer the highest quality. In terms of service, clients are more demanding by the day, and we need to meet their expectations. In order to evolve, clients need guarantees. And this is our way of looking forward to the future”. Comercial Cumer took part at Ferroforma, the tradeshow held in Bilbao. Results were interesting as novelties were widely acclaimed.