2oTrimestre11 | PROTECCIÓN LABORAL 67 Updated products Diadora Utility Continuously striving to bring innovation into the company’s catalogue Diadora Utility is a company firmly com- mitted to the leadership it boasts in the seg- ments of protective work footwear and high- performance workwear, offering users an added value that involves differentiation and a name of its own in the sector of safety at work. The history of Diadora as a company goes back over 60 years in the sports sector, and it has been the brand chosen by many of the most important international athletes. In 1998 Diadora Utility was created to bring into the workwear sector the full expertise gained over six decades in the world of sports. Ever since then, and even today, Diadora Utility has been and con- tinues to be the name that identifies the best work footwear and clothing, with new models launched and revolutionizing the sector, like Glove, the footwear model that clearly represents design and comfort. In 2009, the organization was acquired by the Geox group, known as one of the best in fashion footwear. This gave place to a new stage, a project in which two interna- tional powers started to work together. This cooperation has given birth to the breathable protective footwear range known as Air Comfort, with the firm de termination of bringing about a revolu- tion in terms of protective footwear, and improving work conditions for all clients and users. “Our products are known for their superi- or quality, comfort and design, with the added value we contribute to the protec- tive sector and improving work condi- tions. This has been recognized by thou- sands of clients around the world, who place their trust in our work”, we are told. Two recent creations are the latest news: Beat, the sportive line model, and Increase, a jacket. Beat is a range of products made from water-repellant Nubuck, available in three colours: moon rock, black and camel brown. With Air Mesh lining, bi-colour nitrile rubber sole resisting hydrocarbons, bi-colour EVA (Ethyl-Vinyl-Acetate) sole with polyurethane film wrapping it all around to improve resistance against abrasion and for extended life time. With K-Sole antipuncture sole pad, composed of layers of special strat- ified fabrics that cover 100% of the foot sole and offer lightweight, flexible comfort by insulating the foot against heat and cold. With steel toecap (200 J), active carbon sole pad, anatomically designed and exchangeable so it can be washed, Shock Absorber technology and DA2 system absorbing shock and vibrations. In terms of clothes, Increase is the jacket with 100% polyamide inner layer and lin- ing, with 100% polyester padding. Avail- able in moon grey and black. It never loses its shape, brings many pockets and func- tional details, full zipper closure up to the padded collar. As comfort is a priority, the new Underwear-U (undershirts and underpants for men and women) will pro- tect users against the cold in winter. Diadora Utility continues to strive to bring innovation and new products, and this is reflected in the many novelties the brand adds to its catalogues every year, with a modern, updated view on the workwear sector. Innovation is based on major investments in laboratory equip- ment and professional experts, seeking to bring new solutions that will make life more comfortable for people spending long days at work. 45 PARA MÁS INFORMACIÓN, CONTACTE CON: comercial@prensa-tecnica.com