40|REPORTAJE This new selling brand exhibition space opens its doors next month of April and is located in the luxurious Masaryk Avenue # 320 (Corner Eugene Sue), known as the “Fifth Avenue” of Latin America in Mexico City’s; Luxury main commercial hub of the city in which these boutiques of the most prestigious international brands are. The new Flagship Store features the latest trends in retail design and the latest cutting-edge technologies in commercial branding, thus becoming a store vanguard revolutionary and innovative abreast of the latest demands of the modern consumer. The Flagship Store reflects the essence and constitutive values of the brand, providing something more: a shopping experience full of emotions. The interior design of the store was designed with the same products of finishes and coatings that are displayed and sold in the ‘Flagship Store’. Thus we turn away from purely expository customer to accompany your shopping experience along the entire facility and part of it; This being transferred to a natural setting, where the play of textures, colors and lights provided by the materials themselves, wrap it in a way that recreates a dream world. On the other hand, the furniture in the store has been designed to measure, so that, through creative design and manufacturing process, we have made unique designs suited to the role and image of the company. The lighting project plays with the natural and artificial light; Artificial light enhances the uses of each area through timely and indirect light, and aims to create a light atmosphere inside the store and highlight the product in the exhibition areas. The mixture of different shades and light contribute openings play excellent color and welfare in each space. The space has a color palette in earth tones dominate (brown and gray), next to black and white, creating an elegant, avant-garde and innovative