Kubota Leads the market of the miniexcavators in Spain by second consecutive year
Kubota, like number 1 world-wide of miniexcavators, consolidates year after year like the mark preferred by the professionals of the construction, as it shows the fact that 1 of each 4 miniexcavators that there is in the world carry the Japanese mark.
Since Ubaristi assumed the import of the products Kubota in our country, the company marked like one of his big objective move to the Spanish market of the mini and of the midiexcavadoras the leadership that already had this mark to world-wide level.
In the 2011 already attained it, heaving to the first place in sales of this type of products, and in 2012, as it gives off of the data contributed by Andicop, has consolidated this position of privilege like main supplier of these compact equipment.
The factors of this success find them in the intrinsic values that have accompanied traditionally to the mini and midiexcavadoras Kubota: “big provision, power, reliability, hygiene, performance, reduced consumption of fuel and high profitability”. We are in front of some equipment that have showed sobradamente his robustness and his capacity to work in any terrain.
To this it is necessary to join the wide and complete range of models that has gone configuring the Japanese manufacturer along the years and that allows to offer a model adjusted to each one of the needs that present him to the customer. Inside this amplitude of range, the preferences of the Spanish professionals, in these times of economic crisis, seem to tend to the models of miniexcavators of lower weight, surely by the difficulties that comports today find financials for equipment bigger.
In any case in Ubaristi are convinced of the big potential that still treasures his midiexcavadora KX080-3α, present in the category of 8 tonnes, thanks to his high provision and performances, as well as of the big future that expects to all the Series 4 of Kubota.
Of face to the most immediate future, Ubaristi will follow working in conserving during the next years the leadership of the market with the equipment Kubota and for this his strategies go through to customise the sales, taking into account that each customer is different and only. For this have a big product and with something key in these moments of difficulties in the market: the financials.
Besides, will keep his bet by the internationalisation, that has seen reinforced does some months with the creation of Ubaristi Maroc S.To.R.L. In Tangier to carry from there directly the import of the products Kubota in the Moroccan market. Besides, it is necessary to remember that Ubaristi carries the representation of Kubota for Andorra, what reinforces his international presence.
